iWatch will have a unique 'unique' feature that no competitor has
The technology world is very excited about Apple's iWatch technology. But what should Apple do to dominate Samsung, Motorola and LG? According to analysts, the answer comes from the voice messaging feature.
>>> Video: Watch the latest iWatch design
In a recent study, UBS analyst Steve Milunovich said that voice messaging would be iWatch's unique feature , making it more prominent than any other product on the market.
At the WWDC convention for developers, Apple added voice messaging to the iOS 8 messaging app. Milunovich said he met CEO Tim Cook and discussed the possibility of sending voice messages through smartphones. , instead of traditional text messages. "Putting this feature on the watch is very sensible, because sending a voice message through a device on the wrist is much easier than taking the phone in your pocket , " Milunovich said. "It could also help penetrate the Chinese market, where Cook thinks the company has a chance."
Because Apple's product portfolio is quite narrow (unlike Samsung, which regularly launches phones and tablets every month), the company needs to make good products right from the start. Voice messaging capabilities can help the company do that, in addition to health-focused applications. "Moreover, Apple usually follows the customer's needs when buying the product, in a subtle way."
Although smartwatch is a lot of interest, but their sales are not the same as the electronics companies expect. This is why the difference is so important. Milunovich is not optimistic about the sales of the smartwatch segment in 2014. However, by 2015, he predicts sales will reach about 21 million units, while the number will be 36 million units in 2016 with the level The average price is about $ 300 for a device.
This figure is still much lower than expected by Wall Street analysts, with about 10-15% of iPhone buyers buying iWatch. If Apple makes a good product, it seems that Milunovich's numbers are still modest and Apple will have a successful business. Anyway, only time and iWatch itself can answer.
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