Anti-counterfeiting by Datadot technology

Datadot is a synchronous system to identify and identify assets, helping organizations and businesses protect product brands. New Australian technology was introduced in the morning of June 29, 2006 in Hanoi.

DataDot consists of a series of small dots of size just like a grain of sand (Photo: theage.com)

DataDot Director, Mono George, said: "The problem of counterfeiting and counterfeiting has become painful, causing huge financial losses for businesses. So protecting the safety of property brands is becoming an urgent need, our company has developed microdot application technology to protect patents and can be applied on all kinds of products, with a unique way ever " .

George explained, DataDot consists of a series of small dots of size just like a grain of sand. Each DataDot element is made from a synthetic polyester substrate. Through laser engraving technology, these particles will be encoded with a unique sequence of characters, including letters, numbers or logos, symbols of the product.

In addition, DataDot is added a special binder to be able to "print" on any product, in the form of spray, paste or scan . In terms of characteristics, this technology is like an DNA technology to identify properties and products.

DataDot will not be visible to the naked eye, but through a support device such as a microscope or reader (Photo: datadotdna)

When on the product, DataDot will not be visible to the naked eye, but must be through a support device such as a microscope or reader. Technology when integrated into production lines does not affect product quality.

According to Mr. George, DataDot technology has the potential to be applied in many different areas such as manufacturing vehicles, motorbikes and bicycles to consumer products such as food, pharmaceuticals, cosmetics and components. , spare parts.

With its peculiarity, technology allows businesses to prove the authenticity of products and goods, compare them with counterfeit products. It also allows brand owners to detect criminal acts through the process of identifying stolen property.

DataDot technology has been used by manufacturers in many parts of the world, including famous car companies such as Hyundai, Audi, BMV, Isuzu, Ford, Mitsubishi .

Mr. Thi