The color of 2018 - the world of infinite purple

Pantone has just released a statement about the colors of 2018 - PANTONE 18-3838 Ultra Violet. It will become a mainstream trend in fashion design, interior . in the global scope.

Every year at the beginning or middle of December, Pantone.com website announced a new color for the next year. And this time, the main color of 2018 is purple - vivid purple, called "PANTONE 18-3838 Ultra Violet".

Become the color of the year, meaning that purple colors will be the dominant color in fashion design trends, interior decoration in 2018. It reflects "what the world needs" - quoting Laurie Pressman, vice president, Institute of Pantone colors.

The color of the year will be the dominant color in fashion design trends, interior decoration in 2018.

What role does purple play to the world?

In his introduction, Pantone shares the following: "It is a provocative color, conveying a unique, ingenious, forward-looking message".

Ultra Violet means - rays that cannot be seen with the naked eye. Therefore, this name shows that this is an extremely enchanting and mysterious color, symbolizing the opposite and the creation of infinite art. And as Alice Walker mentioned in a novel, purple is the color of the beauty god.

Panton Ultra Violet - the color of 2018.

World history also has many perceptions associated with purple. For centuries, purple was the royal color, because the material used to make the purple dye was extremely expensive.

In politics, purple represents uncertainty, symbolizing those who are "bipartisan" (in the United States, there is a Republican party with a red symbol, and Democrats are blue).

In addition, it can be a dangerous color - at least in Southern California (USA). In a report, the director of the California Department of Forestry and Fire Protection - Mr. Pimlott made a prediction about " purple". Not the Pantone purple, but the serious fire situation in Los Angeles.

In short, purple is the color of the ultimate universe, which symbolizes power and wealth. However, it also shows political turmoil, and is a dangerous color. The contrast between multiple layers of meaning makes this color more enchanting and enigmatic, allowing the artist to express infinite creativity with this color.

For those who do not know, this is the color of 2017. Greenery color - the color of the fresh start of the year , the goal of healthy food and the development of a vegetarian trend.