The new iPod Nano will be significantly cheaper
The new version of the iPod Nano player uses a combination of components from various vendors, allowing Apple to offer more features but the price is cheaper than the current, predicted by research firm iSuppli.
After dissecting the iPod Nano thoroughly, iSuppli came to the conclusion that the new version had a completely different design, and hardly reused any components of the current models.
The list of component suppliers for the new Nano includes names like Micron Technology, Dialog Semiconductor and Intersil, but NXP Semiconductors and Cypress Semiconductor - the two companies that are offering "predecessor" iPod nano components are absent. .
" Changing components allows Apple to significantly save the cost of producing new iPod nano. Thanks to that, the company has two options: Either sell at a cheaper price, or add more features. more for the product, "said iSuppli analyst Andrew Rassweiler.
The price is half the price
Specifically, the 4GB Nano version only costs US $ 58.85, while the 8GB version is US $ 82.85. Also iSuppli is the company that "dissected" the iPhone phone before, and then discovered that Apple only lost nearly $ 250 to produce it.
However, Andrew stressed that the estimated cost does not include software, purchase of intellectual property, accessories and packaging. Cost of research and product development has not been taken into account. But even so, the new iPod Nano 4GB is still 18.5% cheaper than its predecessor.
Often, the retail price of Apple products is always twice as high as the total cost of hardware iSuppli offers. This conclusion is true in all three previous cases: iPhone, iPod Shuffle and iPod Nano.
Carefully, iSuppli predicts that iPod Nano's shipments will reach 23 million this year and 27.9 million in 2008. " Users will still be interested in nano because of three factors: functionality. Improved, high quality screen and watchable video, "iSuppli concluded.
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