The reason why Tesla became the face of future cars

Sooner or later rivals such as BMW or Toyota will also have pure electric cars. If they can't develop themselves, they can rely on Google. But that doesn't mean that Elon Musk needs to worry: the Tesla models still possess an extremely simple strength but are extremely hard to catch up.

Despite the disastrous financial statements from quarter to quarter, Tesla is still considered the future of cars . During the past 1 year, the company has consistently ranked among the world's largest market-value automakers. Even for months, Tesla surpassed both GM and Ford to become the No. 1 car brand in the United States.

Take a look at the recent feedback from Tesla, the new tractor truck. When Pepsi placed orders . 100 cars, Tesla shares rose 7% in a few days. It seems, every time Elon Musk unfolds the new product, people forget about the disastrous financial statements. At the beginning of November, Tesla also made fans worried about just producing . 222 Model 3 in the third quarter.

Picture 1 of The reason why Tesla became the face of future cars Even with impressive products like Semi, it is assumed that Tesla will soon be caught up by traditional automakers.

If you ask the question " Why is Tesla so beloved" , you will be even more worried. Referring to Tesla, the first two strengths to be thought of would be "electric motors" and "self-driving cars" . But, according to Tesla, all automakers tend to "electrify" their products. In the self-driving car race, Tesla not only struggled with traditional car brands but also faced "pure" tech companies like Uber or Google.

Sooner or later, firms will have electric cars. Google and NVIDIA will bring self-driving car technology to the world. But fortunately, Tesla still has a strength that not everyone has.

Super simple strength

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Passionately thinking about the environment or driving a car, many people forget that the practicality of electric cars lies in the distance they can move.

Tesla's hard-to-beat power lies in a more familiar component than you think a lot: batteries.

Why? Notice that since Tesla created the tram movement so far, competitors have not been able to create a truly competitive product yet. A contradictory situation is happening: every year, whether at NAAS or CES, automakers are choosing electric motors (and self-driving technologies) as the focus for cult concept models. However, until now, Audi, Volvo or Toyota have not been able to create luxury cars with pure electric motors. Nearly every manufacturer of electric cars still has to produce hybrid cars.

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Tesla's most formidable rival in sales is the Nissan Leaf, which has a travel distance of about 120 miles.

Browse the tram charts and you will understand the reason behind the inability of traditional rivals. The Model S, Model X and even a soft Model 3 topped the charts with a maximum travel distance of about 300 miles (480km). The next rival is the Chevy Bolt with 238 miles. All models remaining in the top 10, including Nissan or BMW, only reach about 100 miles for each charge.

The recently announced model will even have a travel distance of 620 miles per charge. Tesla will not let competitors keep up with the battery strength, even if they still cannot realize an electric car that can be used in everyday life.

Tesla's way of life

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It is no wonder that the Gigafactory's first focus is battery technologies.

In fact, Tesla's veteran fans won't feel surprised. When the hero came to the market in 2008 and when the Model S started to succeed in 2012, Elon Musk's company faced the most serious problem of electric vehicles: their maximum distance was too short. When electricity grid takes up to 3 days to charge "full tank" for electric cars and when fast charging stations are still too sparse compared to gas stations, electric cars are simply machines that are not practical.

Because of this reason, Elon Musk not only cared for cars. Tesla's first "super factory" was built not to produce cars but to manufacture batteries under the cooperation of Panasonic. Hundreds of charging stations are built across the United States and Europe to increase the appeal for the Model. Not only here, Tesla also offers and also bought SolarCity, one of America's largest solar panel services companies.

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If Audi or Volvo can create products that compete with Tesla, they will have to continue to face a new challenge more difficult.

All these steps of Elon Musk will help Tesla's future become much brighter. A traditional car company will not have many problems when . designing a car or even when replacing a gasoline / diesel engine with an electric motor. If they can't develop self-driving technology, they can shake hands with Google or NVIDIA. But once you have your own self-driving electric car, Audi, Volvo or Toyota will face a completely unfamiliar problem: how to cover the charging station to an entire continent and how to produce giant but safe batteries.

Elon Musk already has the solution in hand. Despite being in the same position, the real "Iron Man" understood that the opponents would not be able to catch up to Tesla with just copies of the Model S and Model X.

Update 12 December 2018