Unique story behind animal logos
Sports brands like to use animal-shaped logos to easily send messages to their customers.
Lacoste brand
In addition to coping with difficulties on the field, professional athletes often face another major challenge: What to do after having to "retire" early and dedicating young years passionate about sports.
Rene Lacoste, a French professional tennis player and apparel enthusiast, "dominated" the tennis courts in the 1920s and is a model for people who know how to capture the business after gaining a position. location in the international sports village.
The image of the crocodile that became the company's next symbol has its roots in the fact that the members of the French team called Lacoste "Crocodile".
Not only is he professional in competition (with 7 times of winning the Grand Slam) but he also has a creative mind to admire fashion. The image of tennis athletes in a T-shirt with a "crocodile" logo - Lacoste "describing impulse" on the tennis court is a typical example of that talent.
There are two interesting stories behind the Lacoste crocodile. First, at the Davis Cup tennis tournament, the French captain bet a crocodile suitcase if Lacoste won the next match. Of course, Lacoste did it.
And the image of the crocodile became the symbol of the company later has the cause of the members of the French team called Lacoste "Crocodile" by his tenacious and clever style of competition on the field.
Ralph Lauren brand
In the fashion industry, every brand must be tirelessly creative to create its own identity and compete with other competitors with logos, labels or even quirky designs.
Capturing the demand and leading the trend of British-American wealth is the birth of this fashion brand.
Logo strength is so effective that, when asked which animal is associated with Ralph Lauren fashion brand, many of you will have the right answer without hesitation: it is a horse image.
However, not everyone is clear about the famous man behind that brand. In a match that everyone had to sink into their eyes and focus on racing horses, Ralph Lauren found a business opportunity and an idea for his horse logo t-shirts.
It can be said that grasping the demand and leading the trend of Anglo-American rich is one of the manifestations of this American genius. And that is the story of the birth of the noble horse named Ralph Lauren.
Brand Tommy Bahama
This is the product of Tommy 's rich imagination in the style of MacGuyver.
Each of us has different views about "a beautiful life". For the boys behind the Tommy Bahama brand (based in Seattle located in the Pacific Northwest of the United States), a beautiful life is to sit on the golden white sandy beach, under the palm and canopy chat with beautiful girls.
The use of flagfish as a symbol of Tommy Bahama brand is the product of Tommy's rich imagination in the MacGuyver style.
That was once, he caught a 200-pound flagfish using only coconut shell, some broken glass and wire drawn from swimming trunks. Just see the "flagfish" on Tommy Bahama's costumes, people will immediately imagine the relaxing holidays in the beautiful palm land.
Paul Smith brand
Paul's journey seemed more colorful than a black and white zebra.
From a dreamy boy to a professional cyclist to one of Britain's most famous designers, Paul's journey seemed more colorful than a black and white zebra.
After building up a reputation with menswear designs that are famous for their quality and unique British style that is colorful. That's one of the reasons that every time we see an elegant horse image and colorful stripes, we immediately remember the fashion brand Paul Smith.
Brand Vilebrequin
If you are a fan of The Beatles, you probably have a lot of sobbing when you meet someone who wears the style of the 70s - mop-top hairstyles like mop and clothes seem a bit weird for men. young today.
The Beatles style inspired the Vilebrequin brand.
The Beatles style inspired one of the world's favorite bathing fashion brands, Vilebrequin with the logo of a cute turtle.
The idea of the Vilebrequin brand logo was born on a beautiful day in Saint Tropez, France, when sports journalist Fred Prysquel casually sketched a design of men's swimwear on a corner of the tablecloth where he sat. . And he decided to choose Moorea turtle - Meperfo as the brand's logo that has not yet entered its operation.
Taking the brand name Vibebrequin, he developed his fashion industry in association with the idea of conserving endangered marine turtles in Pacific waters.
Brand Le Coq Sportif
Touching the national symbol of France is a sports chicken.
Inspired by the brand name from the national symbol of France, the logo of "sports chicken" seems to have become a proud image of the people of the hexagonal country.
Born in 1882 in France, Go Loa rooster has accompanied many famous sports events such as World cup and Tour De France - the most prestigious bicycle race in the world.
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