Why did Jack Ma choose the name Alibaba for his mighty empire?
Why is Jack Ma naming his business Alibaba. The name is somewhat simple, but more meaningful than we thought.
Referring to e-commerce, we cannot ignore the name Alibaba. Born in 1999, Jack Ma's son gradually took over, becoming a giant in the Chinese e-commerce market, and reaching out to be on par with the extremely strong "seniors" International schools are Amazon and eBay.
Since the establishment of Alibaba, Jack Ma has ambition to build a sustainable empire, and at this point can say he succeeded. But the question is: Why is Alibaba?
And it turns out, it's a more meaningful name than we thought.
Billionaire Jack Ma.
An entire world name knows
In an interview with CNN in 2006, Ma revealed this. The name Alibaba (阿里巴巴) came to him while sitting in a cafe in San Francisco.
"I asked the waitress:" Do you know anything about Alibaba? " She replied " Wow, open " , and I shouted: " This is the name! " - Jack Ma answered the interviewer.
After that, Ma walked around the street, and he asked almost everyone about Alibaba. It doesn't matter who they are, where they come from, they all know that name and the saying "Wow, open" (open Sesame) is extremely popular.
Alibaba and 40 bandits.(illustration).
In the Alibaba story and 40 bandits, "Ginger opened up" is a mantra, which helps open the cliff door containing a huge treasure.
With Ma, he wants customers to step through a door and be overwhelmed by a world full of surprisingly attractive items, like how Alibaba experienced it. And more importantly, Alibaba is a familiar name for everyone in the world, thereby helping the company more easily reach the international market.
Similarly, Taobao - an e-commerce branch of Alibaba, distributes goods in the form of C2C (consumer to consumer). In Chinese, I mean (淘 宝) means "Want treasure, look for raw gems," - quoted Kelland Willis - Chinese language analyst in Los Angeles. Ma wants customers to look for gems in the world of various goods, thereby holding their own treasures.
Maybe you don't know : Alibaba is almost not called Alibaba. Initially, Jack Ma intended to name Ali Mama (Baba in Chinese as father, and Mama as mother). But then he decided to change, all because of the story at the cafe in San Francisco.
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