Thanks to Audience Network, Facebook can display ads even if you don't have a Facebook account.
Facebook's Audience Network system will allow advertisers to collect data, the user's search habits through a browser (cookies, plugins, extensions .), regardless of whether the user is using it. Facebook or not.
" Our buttons and plugins send basic information about users' surfing sessions ." Brian Bosworth, Vice President of Advertising for Facebook explained to the Wall Street Journal. " We will now use these data to better understand and reach users."
If you don't want Facebook to display interest-based ads when surfing the web, you can temporarily disable them with the following tips:
- Step 1 : First, visit the Digital Advertising Alliance website. This will include a list of companies displaying ads based on user preferences.
- Step 2 : Users just need to tick the Facebook section then click Submit Your Choices.
In addition, if you're using Facebook, you can disable interest-based advertising display by visiting here and reset it to No.