Microsoft expects Vista Home and Starter in Vietnam
Microsoft expects that with affordable prices and relatively stable features, the end-user versions of Vista for Home Basic, Home Premium and Vista Starter will have a "reap" in the Vietnamese market.
Microsoft hopes for Vista Starter
According to Microsoft's official price list, Windows Vista Home Basic has a retail price of 238 USD (UPG upgrade price is 123 USD), Premium is 282 USD (UPG 190 USD price).
Vista Starter sells in large quantities to computer assemblers (OEMs) for a price of around VND 500,000. Vista Starter is a product specifically for developing markets (the design model is similar to the previous Starter Edition of Windows XP). Low cost, low machine configuration requirements and fewer features and utilities.
Vista Home Basic and Vista Starter are operating system products for new users who access computers, so the features are not much, but the access is quite high. The Starter version also has Video and slide sections that instruct users to use the computer for the first time.
Microsoft representatives said that these are the products they expect to have "reap" in the Vietnamese market.
Microsoft representatives in the press conference introduced the new Windows Vista, Office 2007 and Exchanges 2007 products on March 14, 2007.( Photo: The Phong )
However, in fact, Vista Starter has too few features compared to other Vista versions, of which the two biggest drawbacks are not supporting the LAN and not running more than three applications at the same time.
When VietNamNet Reporter mentioned the fact that many users used to buy computers with Windows XP Starter Editions installed after a period of use, they . removed themselves to override the "crack" versions of Windows, he Hoang Anh Tuan - Marketing Director of Microsoft Vietnam said that will not happen with Vista Starter.
" Although the Starter is created for new end users to access the computer and not support the intranet, but you can still peer to the network. Do not allow to run more than three applications at a time, but not limited to numbers. windows in applications, for example, you can open as many Word windows at the same time . ", Tuan said.
Microsoft said that currently there are 12 major computer assemblers in both the South and the North have signed contracts to buy Vista Starter products at preferential prices to preinstall on computers before selling them to the market. school comes to end users.
There will be a Vietnamese version of all versions of Vista
Mr. Christophe Desriac - Director of Microsoft Vietnam, said that by June 2007, Microsoft will release all Vietnamese versions of Vista completely. "Not only Vista Starter, but other versions like Ultimate, Business . also have Vietnamese version in about 3 months! ".
Mr. Desriac hopes this is a factor that helps Microsoft new products to be more favored by Vietnamese users.
Information from Microsoft said that within 6 months (from June to December 2006) they provided 1000 copies of Vista to Vietnamese media and partners, all received good feedback.
The number of Vietnamese users who download Windows Vista to try it from the company's website is also close to 10,000. This makes Microsoft believe that Vista will have a bright future in Vietnam.
Can Vista increase copyright issues?
The director of Microsoft Vietnam added that his firm pays great attention to training for users in Vietnam market: " One of the activities to reach young people in particular and users in general in Vietnam Last time for Microsoft products and Office 2007, Microsoft is the contest organized by VietNamNet in collaboration with VTC, IPRO, and Microsoft is the main sponsor, the contest is named "Ready with new knowledge" really has attracted a lot of interested people, we will try to build similar activities to train the users for new products . "
However, in addition to Vista Home Basic, Home Premium and Starter prices are quite soft, Windows Vista also has some other attractive versions, especially Vista Ultimate, with no "soft" price at all, $ 470. (price UPG 309 USD).
In response to the question of whether the high cost of these premium versions may increase the rate of software piracy in the Vietnamese market, a Microsoft representative expressed: " We can only hope Hoping that Microsoft's efforts to raise users' awareness and help in many ways, especially the law enforcement agencies in Vietnam will help solve these concerns . "
The Phong
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