Technology equipment is lost in young hearts

Some experts believe that each company should recruit a 14-year-old "boy" into the board because they are very quick to capture and evaluate the role of mobile devices in digital life.

Expert Tim Bajarin of eSeminarlive.com - website posting technical articles - said people aged 12-24 are often consulted when friends, parents, grandparents . buy computers calculator and household electronics.

Photo: TheTechGap . Previously, the " generation gap " was classified as one of the social issues, and today it has become a technological problem. Bajarin's 15-year-old nephew complained about his phone and said " producers should come to see us to know what we really want ."

Over the past five years, people have taken a more serious look at the diversity of generations in adopting and using technology. For example, people over 65 do not want to " stay connected " like young people but are interested in e-mail, digital photos, especially video conversations because they can see their children and grandchildren. One of the age-specific products is the Jitterbug with a large button and basic features designed by Martin Cooper, the "father" of mobile phones.

Meanwhile, the generation born in the period 1965-1980 basically grew with the development of modern technology, so they felt relatively easy to access electronic devices. But now, family and career are important, so they will only " open up " to technology if it improves their lives, such as helping to keep in touch with their children, managing jobs. , schedule and entertainment .

And the Internet, game players, SMS and the like belong to the " teenage " world. For them, this world has always been the " digital world " and the younger they are, the stranger to the analog life of dial phones, typewriters .

In general today, the criteria of technology companies are no longer "to launch a product suitable for all ages " but " to give users what they really need, not what we do. think they need it ".