Ma Hua Dang and 'QQ culture' in China

The introduction of the Chinese chat tool with the penguin logo changed the communication habits of Chinese people, starting a period of "QQ culture" of China, according to reporters. Beijing.

QQ has become an indispensable communication tool for Chinese people. Even high school students may not use mobile phones, but definitely can't lack QQ, when they break up friends don't say 'phone me' but they will say 'Q me'. It is not merely a communication tool but a new entertainment tool for Chinese people.

Pure magnetism of the virus .

Code of the Horse - Photo: New York Times

QQ's father is a 36-year-old boy, when texting friends or colleagues, on the screen QQ is a face with erect hair, proper jeans and a pair of sunglasses. In addition to the life of Ma Codedang, he looks very happy and has the same start-up process as the two co-founders of Google, Sergey Brin and Larry Page. Ma graduated with a degree in computer science from Shenzhen University in 1993.

When he was a student, Ma was dubbed 'the etching of viruses' and often played some software in his computer. From the time he was a student, he invested 50,000 yuan to become the Huiduo website representative in Shenzhen and gained many benefits. Few people know that the representative at the time was only 20 years old. After earning a good amount of money by playing stocks, Ma and a founding friend Tencent provided China's first online information software - the Chinese version of ICQ software (the predecessor of QQ) .

In January 1999, the company launched QQ software, quickly received by netizens. By 2004, Tencent started to earn profits, earning more than 130 million USD, shares were listed on the Hong Kong stock market, with an investment of 184 million USD. Tencent began a fierce competition in the virtual world. Sina, sohu, wangyi, baidu, China's other virtual service providers, speed up chasing.

Even US MySpace has joined the race. However, Ma did not flinch: ' The Chinese market opens up many opportunities, but today's winner is not necessarily the winner of tomorrow '. Tencent's QQ currently has more than hundred million customers, accounting for 80% of China's online information market. In addition to QQ, QQ.com, online games QQ also has paipai.com, Foxmail mailboxes, virtual products such as QQshow, QQpet, QQgame, QQmusic, QQradio, QQliveTV, providing ringtones for phones and commercials. electronic . Currently Tencent is aiming to become the most respected IT enterprise.

. Go to virtual currency Q

QQ with the penguin logo changed the Chinese people's communication habits

The secret of Tencent's success is the design of QQ software with both information and entertainment functions. According to the plan, in 2007, Tencent will develop online games, launching a small, three-month game for a medium and nine-month game for a completely new game. The recent release of Q virtual currency on Tencent's network has recently made the Chinese Bank cautious, investigating its impact if any. The Q currency is used to shop online, participate in electronic games, shopping for virtual household items which are very popular in China even though they cannot be converted into money.

In 2004, when Ma won the China Economic Character Award in 2004 voted by China Central Television, few people knew who Ma was, but no one did not know his company's QQ chat software. In 2004, he was also voted one of 25 globally influential entrepreneurs by Time and CNN. In 2006, Tencent Company ranked third in the list of China's most valuable listed companies voted by Ho Nhuan magazine, while Ma ranked 56th in China's 100 richest people in 2006.

With money, Ma established a public charity with social repentance activities, borrowed the influence of QQ to focus on helping young people get adequate schooling and living well. The motto of Ma's success can be summed up in the judgment of Richard Ji, a Morgan Stanley Company analyst: ' Chinese people go online for entertainment, while in America people go online to find information, that's That's why Google can dominate the US market, and Tencent dominates the Chinese market. '

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