The rise of self-created web movement

After a lot of experimentation, Marcelo Calbucci - who used to be a Microsoft technology engineer - decided to implement the idea of ​​software development that allows users to build their own websites without knowing about it. HTML language.

' Site builds itself ' (Do-it-yourself websites) - The idea here is to allow people who don't know programming to build their own websites, even if it's just a collection. static websites. It is in this process, each individual - taking on the role of assessment experts - will have better tools to coordinate and communicate online.

' Putting a' self-made website ' service to offices can be the start of a new step in the personal liberalization of each individual in the workplace, ' said John Seely Brown - a leading expert. Xerox's - evaluation.

Google PageCreator - Google's personal website creation tool.

Model mash-up?

Seely Brown claims that the rapid commercialization of hardware and software along with broadband will help lay the foundation for more complex site-building services. Meanwhile, browsers are more and more modern, allowing web applications to be more interactive and users will get used to mixing information from various sources to create their own applications. It is 'mash-up'. Such emerging tools will pave the way for users to create more complex websites, including the explosion of blogs, Wikis .

There are many ways to approach the idea of ​​providing self-built website services. Some providers go towards creating co-owned websites - that is, Wikis. But there are also suppliers who are going to put desktop publishing applications on the web - that's the blog or the personal website.

In contrast to the first generation web publishing tools like FrontPage or Dreamweaver, many services allow users to create applications directly from web browsers and host a complete web site on their own servers. service Provider. Instead of simply publishing web pages, some service providers have integrated web services such as YouTube, Flickr or Amazon.com . allowing users to create their own mash-ups .

Freedom is not good

However, allowing such free users is not necessarily good, there are still potential threats. Many web site service providers have never conducted a full examination of their business model. This can lead to risks for data and their customers themselves. Looking at them, what is considered Web 2.0 companies still only goes towards making a profit based on advertising revenue or user fees.

This is a really important issue, especially for those who work in a web site self-service business environment. They need to be sure to carefully consider their business model as well as the partner's business platform. Web companies that fail may suffer from data loss.

Another danger that is not clear about the freedom to build a website itself is that the information on this site is sometimes taken from unreliable sources, leading to confusion among web surfers. and use wrong information.

Long story about the application

Although efforts to simplify the construction of websites that have previously fallen into oblivion, some believe that advances in technology will revive the idea of ​​web creation but in another form, when the demand for this job is not low.

The service provider builds the Witness Ning website itself, allowing customers to create their own apps by copying from a range of templates. Since its official launch late last year, Ning has thousands of user-created apps.

Meanwhile, another service provider, Coghead, wants to bring the ability to self-develop applications for businesses. ' We want to let people who come into direct contact with certain businesses create their own applications. Now the job still has to rely on programmers and sometimes they are not very happy with the application, 'said Coghead CEO Paul McNamara.

If successful this new type of service could lead to an explosion of new applications, co-founder, and chief technology engineer of Coghead, said Greg Olsen. ' It is still a long, controversial story about the application. There are millions of millions of people who need applications but the starting point to make them is still far away . '

The core is still human

Web 2.0 services often mean easier access than traditional web building tools, but professional developers and lovers will still be the core.

For example, the Ning service allows professional developers to master scripting languages ​​that can customize Ning's services through the API (application programming interfaces). This has become a trend and also a central strategy of many big firms like Google or Microsoft.

But no matter how powerful the tools are for users, it is impossible to put an end to the existence of professional programmers. It can be really powerful tools, but if users use it with caution, it can also harm them.

As for service providers, they will have to use more sophisticated development techniques. Using a service-oriented architecture, service providers can offer many new customization services more quickly to users. ' Service-oriented architecture is the first step towards convenience, ' Seely Brown said.

JotSpot CEO Joe Kraus said what is happening with self-built websites is similar to other technology waves. ' The biggest revolution in technology is' do-it-yourself '.'

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