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The American Press Association has just released a report proving that the number of weekly circulation in the US has decreased by an average of 2.6% per month over the past 6 months.
The number of daily newspapers is even worse, reaching 3.1% / month .
Analysts said that because of such a heavy decline, the trend of reading online newspapers and referring to all information from the Internet is increasing rapidly, especially among young people in the US.
Also in a similar content report released six months ago, the American Press Association reported that the number of weekly newspapers has decreased by an average of 1.9% during the period from October 2004 to October. 3-2005, while the number of daily newspapers has decreased by 2.5%.
USA Today is the best-selling daily newspaper in the US (with an average of 2,296,335 copies / day today), which has also dropped by 0.6% compared to the same period last year. The Wall Street Journal, owned by Dow Jones & Co (with an average of 2,083,660 copies per day), also decreased by 1.1% compared to the same period last year. Only the New York Times newspaper published a 0.5% increase in the number of issued titles last year, or 1,126,190 copies a day.
The rest of the top 20 largest newspapers in the United States all have a decrease of 1 to 8% compared to the same period last year. The most tragic is the San Francisco Chronicle owned by Hearst Corporation, whose circulation decreased by 16.4% over the same period last year.
The number of newspapers published has declined steadily over the years, mainly because news was updated too quickly via television and the Internet. Today's electronic media has grown at an extremely fast pace and has captured a huge number of readers from the paper.
Paper newspapers are also facing the fierce competition of television and online newspapers. The Internet is now an excellent advertising medium. At the same time, people who buy products can compare the prices of products that they need to buy in many different sources, which newspapers cannot do because few people have enough time to flip. piles of advertising paper to compare prices.
Knight Ridder is facing the risk of "breaking up" when its two major shareholders are demanding to sell a number of paper newspapers to recover capital to divert their business.
Four major newspapers published in the New Orleans area and surrounding areas (The Times Picayune, The American Press, The Beaumont Enterprise, The Daily Leader) are currently in a difficult situation to recover because of Hurricane Katrina ' scan 'away most of their readers.
Four other newspapers such as Newsday are in Long Island; Dallas Morning News; Chicago Sun-Times & Hoy and a Spanish-language newspaper published in New York . are also at risk of suspension for the same reasons.
HOANG HAI ( according to AP )
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- Decorate text like newspaper pages.
- Electronic cigarettes are still harmful to users