Nike + Fuelband sports bracelet

The Nike + Fuelband SE, the latest sports watch bracelet in its lineup with new innovations, announced today the Nike + Fuelband SE.

The device is black but includes optional color options such as crimson, pink lotus or yellow on the main parts of the strap. The company will start shipping on November 6 in the US, UK, Canada, France, Germany and Japan for $ 149.

This product is announced only after the launch of Fitbit Smart Bracelet - The first device equipped with OLED display for exercise bracelets less than a week.

Fuelband, which is very similar to its predecessor, was released this week along with some software enhancements for the iOS FuelBand application (not yet available on Android) with Bluetooth 4.0 technology. For instance, the Session tool tracks user activity throughout the day, such as running or exercising, and the screen shows how much NikeFuel has consumed.

Another feature called 'Win the Hour' allows users to set reminders both on the strap and in the app on how much time they need to wake up and exercise. The main purpose of this feature is to motivate people to ' move ' for at least 5 minutes per hour.

Nike also wants Fuelband SE to be an interactive experience among friends. Users can share statistics on workouts with others and even share pictures.

Similar to previous models, the Fuelband SE also has the ability to display time and connect to applications via Bluetooth 4.0.