Vietnam LCD market grew strongly

According to GfK's 2006 television market survey, growth in traditional television was poor while market share of high-end TVs was outstanding. Plasma last year sold 5,000 units, this year it jumped to about 30,000. LCD TV is expected to sell about 10,000 units this year.

The survey results of GfK Vietnam Market Research Company also showed that SamSung LCD company is leading in sales volume with an average of 34% market share, calculated in the first 10 months of the year.At the same time, the second position for consumer goods belonged to Sony manufacturer with 28% market share.Ranked third is LG's brand-name liquid crystal TV, 19% market share.The remaining market segments in turn share with LCD brands of Toshiba, Panasonic, Sharp, JVC, BenQ .

More and more families want to replace their home screen TV with LCD monitor.Photo: PA .

Particularly in November, SamSung's LCD sales accounted for 41% of the market share. Considering sales, SamSung still leads in brands. Sony is following closely with 0.4% of revenue.

It is expected that next year, the LCD market will continue to grow strongly. This liquid crystal display TV price may be much lower than today, thanks in part to tariff reductions under WTO commitments, but mainly due to competition among producers. Currently, electronic companies race to invest in developing LCD product lines in Vietnam.

In August, GfK also forecasts that the TV market in general next year could consume more than 2 million units, bringing in revenue of 374 million USD. However, at the end of this year, GfK Vietnam Representative Tran Khoa Van reiterated that it is very difficult to predict the electronic market for 2007 with specific figures because of complex moves after Vietnam's WTO integration. .

Phan Anh