Vietnamese brand laptop
Names like IBM, HP, Acer and Toshiba are mentioned as 'giants' in the laptop market in Vietnam, with holding 90% market share, the remaining 10% belongs to other brands. , including Vietnamese brand laptops.
However, Mr. Nguyen Minh Huyen - Brand Manager of The Trung Computer Production and Service Co., Ltd. (CMS) is still optimistic to make the comment: ' Vietnamese brand laptops are not as strong as laptops. foreign brand hands, but there is determination and enough elements to compete '.
To demonstrate his judgment, Mr. Huyen argued, compared to the race for the desktop market not too long ago, the laptop race had much more favorable conditions and manufacturers. Computer exports in Vietnam are no longer over-ticketing compared to foreign giants. ' First of all, experience, followed by a strong growth in the laptop market ,' Huyen said. However, Mr. Huyen also admitted that the inferiority of domestic laptops compared to computers of 'giants' is not in technology, after-sales service, but in brand thickness.
CMS officially participated in the laptop market at the end of the third quarter of 2005 at a price of less than 1,000 USD. And up to this point, CMS has launched 12 laptops with a price of 9.3 - 30 million VND, including a series of laptops using microprocessor with 2 generations of 2 heads. First, produced by Vietnam. CMS also hopes that by 2008, CMS's laptop market share accounts for 10-15%.
The giants also do not want to lose market share also launched a series of low-priced laptop products under $ 1,000. According to Mr. Huyen's comments, in some respects, the participation of domestic manufacturers also makes foreign giants more interested in cheap computers.
Pioneers must include HP with HP Compaq Presario M2235AP notebooks (Intel Celeron M 370 J -1.5GHz processor) for a price of only 777 USD. After that, HP continued to shock the market with two other low-cost notebooks, HP Compaq Presario V2359AP, for $ 866 and HP Compaq nx9040, priced at $ 686.
Next is Acer, almost since the beginning of the year, Acer has released a line of notebooks at a price that has caught the attention.
According to Mr. Tran Duc Trung, Acer Vietnam Representative in Hanoi, from now until the end of the year, Acer continues to launch new products in both types and designs.To increase sales and competitiveness, Acer will boost marketing campaigns to its users and after-sales service quality and distribution system.
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