Computer consumption increased
According to a survey of some experts on the computer market, after Tet until now, the consumption of computer products and components continues to increase. Many experts also believe that this time is one of the two periods that the PC sold best in the year.
If the Lunar New Year is a good occasion for home appliances, electronics and refrigeration shops to raise sales dramatically, this is not a bright time for computer business enterprises.
According to GFK Asia, in two big cities of Hanoi and Ho Chi Minh City, the demand for shopping for computer equipment suddenly dropped sharply in January 2006. This situation has been forecasted in advance, so computer businesses are not too surprised. For many years, the months of November and December of the previous year have always been a time for state agencies to pay off some unfinished projects, creating a sizable customer base with significant consumption demand.
But until January of the new year, when the Lunar New Year is coming, consumer demand will decline in basic computer components, only a few high-end products will get more attention.
This year, the market fact has shown the exciting trend of the computer market right from the first weeks after the Lunar New Year. Major customers at this time are students, students and households. Products after the New Year is the whole PC and the auxiliary equipment such as cans, printers, USB, digital television equipment. Sales growth is quite strong.
According to survey data, compared to the most expensive price last year, this year's computer consumption increased by 20% this year. At some famous shops in Hanoi such as Tran Anh and Mai Hoang . always busy customers. Smaller companies such as STC in Phung Hung or Tung Kien located on Chua Boc Street also said they have about 20-30% more customers compared to the same period last year.
The majority of computer dealers believe that the cause of purchasing power is skyrocketing because consumers' psychology as well as people's economic condition has been stabilized, difficulties directly affect daily life of the year. Last time it was also softened such as: pandemic flu, gasoline price increase . plus the fact that many families focused on investing more in studying work than buying living and consumer equipment.
Another reason for the exciting computer market is the price of components after the Tet holiday has continuously decreased. Intel processors are an example. The Celeron series have dropped by 10-15% compared to December 2005. The types of dual core chips are quite strong, ranging from 10 to 20%. However, Pentium processor is quite stable, changing up and down insignificantly. Celeron 310 - 2.13 GHz currently about 50 USD; The Pentium IV 630 3.0 GHz costs $ 184. According to experts, hard drives are also components with a slight decrease, only 2-3%. Optical mice are also dominating the normal mouse at a ratio of 1/4, meaning that one out of every four mice sold is an optical mouse. Mitsumi optical mouse costs 7 USD, the product is similar to Logitec brand for 12 USD.
Laptops are very running. On average, stores sell from 150 to 200 units / month. The most retail is the Acer brand, while the IBM laptop sells primarily under the project contract.
All stores' representatives are optimistic with the hope that the sales season will be longer than previous years. Many informative businesses in both the south and north proved very excited, they anticipated this busy atmosphere will last until the end of April.
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