Google, Microsoft race mobile search

On the same day, Google and Microsoft competed to announce a partnership agreement with mobile networks to pre-install their search engine on the phone, extending a fierce battle between the two to the mobile search market. .

While Google announced an agreement to integrate its search functionality into a 3 Group mobile phone, US's Sprint Nextel decided to choose Microsoft's search engine for its mobile models.

The giants such as Yahoo, Microsoft and Google are racing at full speed to establish alliances with mobile networks in order to provide telephone support services in the context of the Internet search market already exists. part saturation.

The search war among giants is gradually shifting from Internet to mobile phone battle.Source: pronews

However, the contract with Google is just one of many of the 3Group mobile deals that Europe announced today. The Hong Kong-based group sees cooperation as the most important key to expanding 3G mobile networks. From now on, subscribers of 3 will be able to directly access Google Search in a snap.

" This is an important step in providing a truly mobile Internet, " said Christian Salbaing, 3 Group's executive director. " Mobile Internet has now grown to the threshold of being dependent on hardware. Users can now enjoy the best values ​​that the converged world can bring to them ."

Earlier, in June, 3Group signed an agreement with Yahoo to provide many of the popular Web portal services such as Yahoo Messenger on mobile phones. Previously, in March of this year, the company also announced plans to provide MSN Messenger service and install client software on 3G mobile models. In February, the company shook hands with Skype, providing Internet phone services on cell phones.

In the deal between Microsoft and Sprint, the two companies will share advertising revenue that appears in the search results of Windows Live Search. In the future, the two sides will also study to introduce more attractive new mobile services.

Trong Cam