Google has a new 'face'

The world's number one Internet search provider Google yesterday (May 16) officially launched the new homepage interface.

Analysts say Google's new move aims to increase user-friendliness and ease-of-use for its service sites and accelerate the implementation of a "unified search model" strategy.

This is the biggest change in Google's interface ever. Surprisingly, this changing idea stems from Britney Spears "pop princess".

Marissa Mayer - Google's vice president of product search and user experience - says the goal of redesigning its interface is relatively simple. That's combining web search results pages, images, news, videos . into one. This means that users do not need to conduct searches on different service pages.

The idea of ​​a homogeneous search model is not a new idea. In fact, this idea has been mentioned by Mrs. Mayer since 2001. At that time, Ms. Mayer confirmed that Google wanted only one page to list all search results related to "Britney Spears" keyword.

" Britney Spears has kicked off the idea of ​​a consistent search model within us, but it is not easy to do. It is a major challenge in interface technology architecture and search result ranking technology. , "said Mayer.

Results published yesterday have spent years working hard for more than 100 engineers working at Google. Sergey Brin - co-founder of Google - the company had to pour into this project more than half of existing human resources.

Currently visiting the Google.com homepage, users only see the appearance of a toolbar on the top of the page with links to service pages that search for images, news, books, videos and maps with Google account login page. The service provider said there will be more changes to be introduced in the future. The goal is to incorporate search results of all of its existing services into one website to provide users with the most accurate results.

In addition to introducing the new home interface, Ms. Mayer also demonstrates the new "Experimental feature" feature on the search results page. This feature will automatically list search keywords that are relevant to the keywords users perform.

In addition, Google's search engine ranking algorithm has changed, but the company declined to disclose changes this time.

" The level and speed of new search technology initiatives at Google is growing. Most of these innovations serve as a search engine ranking algorithm. This is something users are not easy to do. see , "said Udi Manber - Google's vice president of engineering - said.

Hoang Dung