Google 'raided' the virtual social networking market
After a failed race to invest in Facebook, Google is actively preparing for a
After a failed race to invest in Facebook, Google is actively preparing for a "big raid" into the global social networking market. Accordingly, Google will launch a social networking service called 'Maka-Maka'.
Maka-Maka is at the heart of a plan to build a social networking layer that links every existing ambitious Google application service.
According to the recent disclosure of some of Maka-Maka's technical features, Google intends to apply technology to stream Google Reader news to create 'activity streams' for a variety of applications. together. This streaming technology solution is similar to Facebook's mini stream solution. But Maka-Maka's technology is rated better than Facebook's.
Google said the process of launching Maka-Maka will be divided into several stages. It is expected that the first phase will be officially launched on November 5. During this period, Google will launch a series of API application functions to enable the application development community to build integrated applications for iGoogle, Google's Orkut virtual social network as well as many other applications. .
But according to the latest information, Google has delayed the launch plan for the process of announcing API application functions. Accordingly, the starting time is set back to about 8 or 9-11. And applications developed during this period will only be accepted on Orkut.
Analysts say there will be quite a number of applications developed on the upcoming Google API platform that will be similar to those already on Facebook. But this is only the first step and Google will do its best to keep up with this competitor.
The biggest challenge for Google is to bring Orkut virtual social network into the US market. On average, there are about 24.6 million visits to this virtual social network each month, of which only 500,000 are from US users. Dominating the US market is now MySpace and Facebook.
'Driving' Google's ambitious plan is Jeff Huber's vice president of engineering. According to him, Google will compete by using the web as a technology platform, not by holding back developers in Google's own technology platform.
Accordingly, Google will create a 'two-way API' platform. This means that applications will not only be created specifically for Google. Websites can fully utilize those applications to allow data to be updated back and forth between Google and other websites. And Google's ultimate goal in this plan is to incorporate all applications and services into a single clue Maka-Maka.
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