Many big banks lost their domain name .vn

Immediately after being free to register, many domain names at level 2.vn (national level) relate to brands of major domestic financial institutions such as vcb.vn, vietcombank.vn, military.vn, vib. vn . has been issued to e-commerce companies.

Graphic Power Company (Hanoi), which holds many second-level domains associated with the names of banks in the last registration, said they are building a new joint business program. brand awareness. So they need those domains. However, many other companies also own such domain names, even with signs of speculation for sale.

Some people even argue that, with the current level of domestic IT knowledge, the similarity of domain names can be taken advantage of on the Internet, such as negative activities. phishing, phishing, stealing personal information or accounts . For example, it is difficult to immediately recognize the difference in the e-mail @ vietcombank.com.vn address extension of the Foreign Trade Bank ( Vietcombank) with the message sent from @ vietcombank.vn address. By failing to register the second level domain name, Military Bank ( Military Bank ), International Bank ( VIB ), Southeast Asia Bank ( SeABank ) are also letting their brand . serve their activities. business for e-commerce companies has quickly won the relevant domain.

According to Vietnam Internet Center (VNNIC), the agency is responsible for managing and exploiting national domain names, conducting the allocation of the above domain names is carried out in accordance with the spirit of "pre-registration, pre-review ". Mr. Nguyen Duy Duong, VNNIC's Sales - Statistics specialist, said that before the free distribution on August 14, the level 2 domain name had two priority stages to allocate to the teams. The organization or business unit has a registered trademark in Vietnam or has registered a third-level domain name. The above banks are notified of the registration. However, VNNIC did not receive a response during the priority period so the allocation must be conducted in accordance with regulations.

" Banks must be responsible for protecting their brands. There is no basis for VNNIC to 'reserve' them while others want to re-register ," Duong said. VNNIC's representative also affirmed that the domain names that have been issued and subjected to penalties will be revoked " if there is specific evidence about speculation ".

Part of the reason for the delay of banks is the long administrative procedure. An information technology officer at a bank said they had information and registration procedures. But the time of the approval dossier follows the document path through planning steps, funding, decision making . more than 1 month. By the time of filing, the domain name was already issued. Some other banks have absolutely no access to this information until asked.

The delay of banks makes the problem quite complicated. If based on the current regulations on the exploitation and use of domain names, there is no effective solution to solve the problem. Banks cannot negotiate for repurchase because the regulations do not allow domain names to be traded. If the subject stops registering to use "give up" the domain name, it is unlikely that the bank will be the next subject to be allocated according to the "pre-registration, pre-review" criteria.

To avoid similar problems, experts recommend brand owners should work closely with companies that act as registrars. " Grasping information-specific issues is not easy for a part of the staff at the bank. Senior officials have the right to decide without information. Lower-level officials have information but many levels have to be submitted, 'said Tran Ngoc Quang, Domain Service Manager of FPT Telecom Joint Stock Company (FPT Telecom), one of VNNIC's domain name registration agents. " In return, the registrar always has a specialized department to serve its customers. Good combination will help businesses avoid the damage to their brands in the electronic environment ."

Hung Hai